Netflix has been leading the way for digital content since 1997. Founded by American entrepreneurs Reed Hastings and Marc Randolph in Scotts Valley, California.

Netflix is the world's leading streaming entertainment service with over 167 million paid memberships in over 190 countries enjoying TV series, documentaries and feature films across a wide variety of genres and languages. Members can watch as much as they want, anytime, anywhere, on any internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments.

Netflix originally was a mail-order DVD service, but in early 2007 Netflix began offering subsideres the option option of streaming licesnsed movies and a few TV series.

In 2012, Netflix entered the content production industry, debuting its first original series, “Lilyhammer.” In 2013, Netflix debuted “House of Cards,” which went on to be the first original online-only web television series to receive major Emmy nominations. In 2016, Netflix released an estimated 126 original series or films, more than any other network or cable channel. In October 2017, Netflix iterated a goal of having half of its library consist of original content by 2019, announcing a plan to invest $8 billion on original content in 2018. The streaming giant released 371 new TV shows and movies on the service in the U.S. this year, according to data from Variety Insight. This is an increase of 54.6% over the 240 shows and movies Netflix released in 2018.